I had to snap this photo because it reminded me how tumultuous a life in radio, dependent on ratings, can be. So many people get fired so many times.
Interior: Edmonton’s EZ Rock 104.9. Early morning. The office of the boss. A nervous looking promotions staffer enters.
Promotions guy: Hey boss. You remember those bus ads we ordered for fall ratings?
Boss: Yup.
Promo: They’re on Edmonton Transit buses today… (a look of dread is on his face)
Boss: Great!